New Invention Proven To Make Exercise Seem Easier

Scientific study shows unfit women bicycle farther and faster
without increasing perceived exertion, when using
patented Exerscape interactive video technology.

(Salt Lake City, UT--October 3, 2001)- In a recently completed Psychobiological study, a team at Pepperdine University led by Dr. Holden MacCrae tested the effect of cycling with and without real-time video feedback. The studies findings showed interactive video feedback improved performance without increasing perceived exertion in untrained women. These infrequent exercisers burned more calories in the same time with the same effort while using Exerscape!

The study used ten women, five well trained regular exercisers and five untrained, occasional exercisers. Each participant underwent laboratory testing on three separate occasions over a three-week period. The first session established a baseline of aerobic cycling performance and demonstrated the Exerscape interactive DVD video system. The final two sessions were conducted using Exerscape and music or music only, both a thirty-minute performance test followed by a battery of psychological assessments.

While the fit, experienced cyclists trained at very similar speeds in both tests, the untrained subjects attained significantly higher average speed and distance cycled in the Exerscape session. With Exerscape infrequent exercisers cycled over 11% further with the same perceived effort, burning significantly more calories at the same time.

IXR's breakthrough Exerscape™ technology provides an unmatched level of realism by seamlessly varying the video rate of high-quality MPEG2 video. As Jim Taylor, noted author of "DVD Demystified", stated, "Exerscape is an unparalleled advancement of stunning simplicity." Originally conceived and invented by IXR founder Bruce Ewert, Exerscape™ enables high-quality digital video speed to be manipulated at will. Mr. Ewert, with his Speilbergian visage and varied sporting and technologic background, notes "this is just the first step of where we want to take users as we continue to push the frontiers of realistic POV capture and user-driven displays, with real-time Internet connectivity!"

The Blackburn Motivator Interactive Real Video Training System is the first product based on the Exerscape™ variable rate digital video technology invented by IXR Corp. Exerscape smoothly varies the video speed under the control of the wheel speed. As you pedal faster, you go faster through the helmet cam video filmed on location. Self-selected music, played from the Internet or a CD, enhances the Exerscape experience. Workout data is saved for review. The Exerscape.com Web database will enable users to share their workout information with coaches, rehabilitation specialists, and others.

The Motivator is now for sale at Blackburn dealers for a suggested retail price of $399. It requires a 400 Mhz PC with Windows 98 or newer and a DVD ROM drive. An included hardware link connects the bicycle to the PC, transmitting speed and (optionally) heart rate to the Exerscape video program. The included first disc contains 18 rides in Moab, Utah, Monterey, California, and Paris-Roubaix, France, for a total of over three hours of healthy entertainment.

To order for end use, at home or in a club, call 1-801-944-8038 or click here. To speak with Mr. Ewert directly regarding Exerscape and related variable rate video technologies, call 801-947-9607 or e-mail bewert@exerscape.com (click here).

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